Most executives do not think about the strategic cost of data, yet it is creating significant operational costs and adding immense friction for employees across organizations. With the move toward SaaS solutions that allow employees and departments to adopt software without centralized IT oversight, the quantity of organizational data has exploded. In the Marketing space,
read moreThe value of knowledge work in the age of AI will force a reckoning; a reckoning in how we work but more fundamentally in how we understand and account for value. Today, our systems are based on the assumption that production = value. We value creating software more than we value caring for children. We
read moreEngagement is Complex Engagement metrics are challenging because engagement is a spectrum of psychological intensity and is useful in broadly defining how active, interested, and committed people are. That vague general definition was fine – until we started trying to measure engagement. Measuring feelings is always a dicey business and depending on the methodology and
read moreEvery organization is scrambling to figure out what the new ‘normal’ looks like and in different phases of building a hybrid workplace. Will everyone be remote most of the time? Will employees be required to return to offices? Something in-between? If so, what does THAT look like? It’s not an easy thing to navigate, especially
read moreNow available – new research on Enterprise community programs, how they operate, and what impact they have. Digital Workplace Communities in 2021 offers data about the changing visibility and impact of these programs, especially as organizations adjusted to the COVID pandemic and now as they navigate a hybrid workplace. The results are remarkable. Those organizations
read moreEveryone wants engagement, but few know how to measure it. In an age of options, engagement is a key indicator of attention, commitment, and ultimately, success. Most engagement analytics are architected around content or transactions, not people.
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